I lead the communications that carry change.

I bring new technology into organizations and get people to actually use it. The hard part is never the tool; it's helping people understand what is changing and why it's worth working differently. Right now, that means AI.

At NBC4 in Washington, DC, I was the station's first digital journalist, producing video and web stories with work picked up by the Today Show and MSNBC. From there I led the communications function and its staff at Meals On Wheels America, promoted from Director of Communications to Assistant Vice President, Communications & New Media within a year. I wrote the CEO's communications, launched a CEO-hosted podcast, ghostwrote the CEO's Huffington Post column, created a television program on RLTV, launched the organization's first video studio and CEO blog, grew the social audience from a few hundred to more than 10,000 in six months, and owned crisis and sensitive communications.

At AARP I first shaped AARP.org and the AARP Now app as a Senior Advisor, Digital Services, then led the Work & Jobs digital portfolio. Today, as a Director in Membership, Brand and Content, I lead the internal communications and change management behind enterprise AI adoption: an enterprise-wide newsletter, an internal website, standing office hours, town halls, roadshows and workshops, the training curriculum across four personalization platforms, and the AI assistants I built for staff. That work supported a doubling of unique personalization engagers in a single year.

The through-line: I'm most useful when a technology is powerful but not yet understood, which is exactly where AI sits. I plan the communications against the Prosci ADKAR® Model, and I'm a GAQM Certified Problem and Change Manager (CPCM). In practice that means meeting teams where they are, removing the friction, and making the new thing feel like the obvious thing.